Mar 2008
Buy a Tree for the Rainforest - Get a KML
25/03/2008 07:27 PM Filed in: Urban Art Creative Process
This is a really great concept!
The World Wildlife Fund (WWF) offers you the opportunity to buy a tree which will be planted in a rainforest in Sebangau National Forest in Central Kalimantan, Indonesia. In return, they not only plant the tree, but give you a Google Earth KML file in return with the location coordinates of your tree. Theoretically, as Google continues to update with higher resolution satellite and aerial imagery, you should be able to watch the growth of your tree (and the others who donate trees) over the coming years. To get started, you simply go to the web site mybabytree.org.
Via WWF and Google Earth Blog
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RecycleBank Puts $30M in the Bank
19/03/2008 04:27 PM Filed in: Creative Process
The most low-tech of clean technologies, recycling, got a boost today. RecycleBank, a Philadelphia-based startup that runs incentive-based recycling programs, has raised $30 million in Series B funding led by the high-profile VCs at Kleiner Perkins, PEHub reports via VentureWire. RecycleBank’s round also included existing investors RRE Ventures and Sigma Partners, who together invested $13.1 million in a Series A financing last year.
As far as low-tech cleantech goes, this is a big investment. Kleiner Perkins Partner John Doerr was quite excited about RecycleBank’s mission and business when he talked about the company at the Berkeley Energy Symposium, saying applying the right business model to existing technology can be good business for the planet.
Full Article http://earth2tech.com
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